Rose Boreal, a premium activewear brand combining performance with sustainable design, partnered with Logentic to revolutionize their fulfillment operations — delivering the same speed and precision in logistics that their customers expect from their products.
What They Migrated From
Rose Boreal had been using ShipHero for their fulfillment operations, but as their product line expanded with complex size and color variations, the system struggled to keep up. Carrier rate shopping was limited, and coordinating between their in-house warehouse and 3PL partner became increasingly fragmented.
The Challenge
With rapid growth in both DTC and wholesale channels, Rose Boreal faced mounting pressure to fulfill orders faster while managing an expanding SKU catalog. Size and color variations made inventory management complex, and shipping costs were eating into margins.
"Activewear customers expect fast delivery. When you're competing with major athletic brands, every day of shipping time matters. We needed to level up."
The Solution
Rose Boreal implemented Logentic's WMS with a focus on speed and cost optimization. Smart carrier selection, batch processing for wholesale orders, and variant-level inventory tracking transformed their warehouse into a competitive advantage.
Key capabilities implemented:
- Variant-level inventory tracking (size, color, style)
- Automated carrier rate shopping for best prices
- Bulk order processing for wholesale accounts
- Real-time stock alerts and reorder triggers
"The carrier rate shopping alone paid for the system. We're shipping faster and spending less — that's the dream for any growing brand."
Results
35%
Reduction in shipping costs
2x
Faster order-to-ship time
99%
Inventory accuracy
"Logentic gave us the infrastructure to compete with bigger brands. Our fulfillment is now a strength, not a bottleneck."
Why It Matters
Rose Boreal proves that emerging activewear brands can deliver enterprise-level fulfillment experiences. By combining Logentic's intelligent automation with their commitment to quality, they've created a logistics operation that moves as fast as their customers do.
Ready to streamline your fulfillment?
Join activewear brands like Rose Boreal using Logentic to deliver faster while spending less.
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